Eddie 9V Releases New Single and Video ‘Halo’
Atlanta-based American guitarist Eddie 9V is pleased to announce the release of the official lyric video for their latest single “Halo” from his upcoming album ‘Saratoga’ set to release November 22, 2024 via Ruf Records.
The new album dovetails Eddie’s November and December UK Tour where he will support Robert Jon & The Wreck at Oxford, Academy 2 (Nov 30) and Nottingham, Rock City (Dec 1), followed by headline UK club shows Newcastle, Cluny 2 (Dec 2), Edinburgh, The Caves (Dec 3), London, The Black Heart (Dec 4), and Manchester, Retro Bar (Dec 5).
Eddie 9V has powered up. From the day he first slung a guitar on a local stage, the Georgia-born bandleader announced himself as an artist to watch. But in the last few meteoric years, Eddie’s music has crossed oceans and airwaves, transcending his cult-hero status to become a beacon for fans of real music everywhere. “Eddie 9V is something else,” wrote the UK’s Classic Rock Magazine – “A man who genuinely inhabits golden-era American roots, playing the most instinctive blues you’ll hear all year.”
On his new single “Halo” Eddie 9V reveals another side of himself. Innovative isn’t just a word for the talented Eddie 9V–he lives it. Expanding blues and rock into a hip grooving single “Halo”, he channels the band Jamiroquai with a funky, fun vibe and kills it with his falsetto vocals. Eddie 9V works his attitude on this hot single, the tight band locked down. With more songs like this, his name will be on everyone’s lips.
Watch “Halo”
Stream the new single and pre-order the album HERE
Eddie 9V has an endless stockpile of cool stories – and you’ll find twelve of them on new studio album Saratoga. It’s a record that will thrill both newcomers and fans who have trailed Eddie since the start, showcasing his fresh, fiery spin on Southern soul, blues, rock and funk, with his signature wit and sharp observations of modern America placing him squarely in the here-and-now. “I do think it’s a wonderful road trip album,” he nods.
Born Brooks Mason in June 1996, he was playing guitar by the age of six (“One of those with the speaker in it – the most bang for your buck, y’know?”). Even then, manufactured pop music held nothing for him, and his years at Union Grove High School were instead soundtracked by local heroes like Sean Costello, alongside his studies of “older cats” like Muddy Waters, Howlin’ Wolf, Freddie King and Rory Gallagher.
“I wanted to see what made them groove and tick,” he explains. “I’ve been making up lyrics on the spot for years. I believe that came from my Uncle Brian at our family fish fries – he taught me about what made people laugh and what kept the audience’s attention.”
Coming up on his home state’s live circuit – first with covers band The Smokin’ Frogs, then with highly rated blues-rockers The Georgia Flood – Mason soon turned heads, even representing the Atlanta Blues Society at the 2013 International Blues Challenge in Memphis. But his true birth as an artist came when he buried his birth name and adopted that striking solo moniker. “A lot of people wanted me to be the Brooks Mason Blues Band, but that’s been done,” he reasons. “I wanted to start from scratch – and I ain’t never heard of no bluesman named Eddie 9V.”
But the great artists evolve, and in both its songcraft and execution, Saratoga finds Eddie painting with more colours from his palette. “I was shooting for a more Americana-type album this time, less blues songs and solos and more focusing on the songwriting,” he explains of the eleven originals co-written with his brother, the much-respected Southern musician, Lane Kelly. Unlike the anarchy of earlier albums, meanwhile, the sessions mostly saw the multi-instrumentalist siblings hunkered down at their own Echo Deco Studio in Atlanta, self-producing the new tracks with Patrick Meese and inviting guest players to supply horns, fiddle and lap steel.
“It was definitely more me and my brother in our home studio recording everything. There’s a lot of guests, for sure, but it was mainly overdubbing. We did the songs “Saratoga,” “Delta,” and “Halo” at Crown Lanes Studio in Denver, Colorado, and it was nice to take a break, walk outside, see the mountains, feel the fresh air. At our studio, it’s just muggy with mosquitoes. But sometimes it’s good to not have distractions.”
Eddie 9V is right: this latest album takes us all over the musical and emotional map, while announcing that his recent career peaks are just the start. “Capricorn was a big jump for us,” he reflects. “But I’m already writing new songs, y’know?”
Tickets are available from www.alttickets.com/eddie-9v-tickets & www.eddie9volt.com/tour.
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