Photo: The Damn Truth by Martin Brisson
The Damn Truth – the critically acclaimed Montreal-based four-piece rock band, have released “Tomorrow” – an energetic, empowering, adrenalin-pumping, anthemic single on Friday September 17th. The single is accompanied with a spectacular, cutting-edge music video directed by Ariel Levesque and Ben Gelfand at I/O Studio in Montreal.
The Damn Truth revels in high-concept artistry and anthemic arena rock on their new video and single “Tomorrow.” The song is pure, revved-up rock and roll that marries a tough blues-influenced verse with sweet, melodic guitar figures and a huge chorus with a singalong hook. It’s upbeat, catchy, and shows the band’s ongoing evolution and devotion to creating great rock music. Singer Lee-la Baum owns some of the best pipes in the business and puts down strong vocal tracks that give “Tomorrow” an amazing focal point and all the ear candy they can handle.
The video shows The Damn Truth performing in historical style, recreating the vibes and visuals of 60s, 70s, and 90s rock. All of these periods have informed the band’s sound and the four members clearly had a blast capturing the look and feel of each decade. The video uses costume changes and a mix of color and black-and-white footage to give fans an epic simulation of what the band might have been like in those periods. It’s a fun and captivating video that adds another dimension to an already-excellent song. The Damn Truth got everything right on this one and “Tomorrow” is destined to win over a legion of new fans.
Watch The Video “Tomorrow”
Produced by legendary record producer Bob Rock (Metallica, Aerosmith, Bon Jovi, Motley Crue, The Cult, Bryan Adams), “Tomorrow” is the second single taken from the band’s third studio album “Now or Nowhere.”
The single follows hot on the heels of the band’s previous single “This Is Who We Are Now” that attracted heavy airplay on UK radio including Planet Rock. The single and album are available from www.Linktr.ee/thedamntruth.
“Working with the I/O team on the filming of this video was once again a mind-altering experience, says The Damn Truth’s lead singer and guitarist Lee-La Baum. “This time around, instead of turning us into Cirque de Soleil acrobats, we time travelled to some of our favorite musical eras. And what a trip it was!”
Yes, the guys really did shave off their facial hair for the 60s sequence! They had to wait till all the other filming sequences were shot before they shaved for the black and white retro scenes, which they clearly really enjoyed having fun with, especially TDT’s drummer Dave Traina.
“With a reputation like ours; cleaning up was a challenge,” reflects Dave, “My upper lip hadn’t seen the light of day in over a decade.”
Bassist PY Letellier, as always, had the most fun, on and off set, “I really enjoyed drinking cold gin throughout the 60s, 70s and 90s!!”
There is no mistaking the arena-rock guitar that introduces the sing-along chorus of “Tomorrow.” It’s the underlying sentiment that a lot of people are feeling globally right now.
“I made a conscious effort to forget the past, and said, ‘F*** you’ to the future and focus on now,” says TDT’s lead guitarist, Tom Shemer.
The Damn Truth embark on a 13-date UK tour kicking off at the York Grand Opera House on February 10th and finishing at Southampton 1865 on February 25th.
In addition to the Damn Truth supporting King King on various dates in February 2022, the band will also headline their own shows including Leek Foxlowe Arts (Feb 13), Leeds Lending Room (Feb 15), Bristol Exchange (Feb 16), and Southampton 1865 (Feb 25).
Tickets are available from www.thegigcartel.com/Artists-profiles/The-Damn-Truth.htm.
The tour follows the May 7th release of band’s third studio album “Now or Nowhere” released by Spectra Musique/Sony Music. The album is available from The Damn Truth website
The first single from the album, “This Is Who We Are Now,” took flight in the UK with 12 weeks of airplay on Planet Rock and a spot play on BBC Radio 2’s Rock Show with Johnnie Walker. The single also won Classic Rock’s Tracks of the Week an unprecedented two times.
The band have also been championed by the British music press with extensive magazine coverage in Classic Rock, Blues Matters, Guitarist, Powerplay, Guitar Techniques, Record Collector, Fireworks, Blues in Britain, Hard Rock Hell, MNPR and R’N’R Magazine.
“We’re looking forward to touring the UK,” says lead singer and guitarist, Lee-la Baum. “Last time we played the UK was a one-night banger in London that left us wanting for more. We cannot wait to come back and hit the road in the UK.”
The Damn Truth website
THE DAMN TRUTH
FEBRUARY 2022 UK TOUR
Tickets available from www.thegigcartel.com
*Denotes King King Support Shows
York, Grand Opera House
Thursday 10 February 2022
Newcastle, Boiler Shop
Friday 11 February 2022
Glasgow, O2 Academy
Saturday 12 February 2022
Leek, Foxlowe Arts
Sunday 13 February 2022
Leeds, Lending Room
Tuesday 15 February 2022
Bristol, Exchange
Wednesday 16 February 2022
Manchester, Academy
Thursday 17 February 2022
Sheffield, Leadmill
Saturday 19 February 2022
Cardiff, Y Plas
Sunday 20 February 2022
Birmingham, Town Hall
Tuesday 22 February 2022
Bury St Edmunds, The Apex Arts Centre
Wednesday 23 February 2022
London, Electric Ballroom
Thursday 24 February 2022
Southampton, The 1865
Friday 25 February 2022
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